Résumé: Maureen A. Barlow

Relevant Professional Experience
The MathWorks (An Engineering Software Company)
Usability Specialist		 September 2011 - present
Natick, MA
I lead user-centered design activities related to one of MathWorks products, Simulink. I work with development teams to understand their projects' user-centered design requirements, and develop creative solutions for meeting those needs.
Tufts Health Plan (A Non-Profit Health Insurance Company)
Training & Development Specialist, eLearning		 October 2005 - September 2011
Watertown, MA
Recruited to develop the eLearning strategy and offerings of the Corporate Learning and Development (CLD) group, which is responsible for developing 1700 employees in software, product knowledge, and professional skills.
Designed and Implemented Replacement Learning Management System
  • Developed strategy, selection and purchase criteria, and high-level design to meet organizational learning management needs for five-year plan.
  • Custom designed, developed, and implemented user interface, content, maintenance, improvements, and staged roll-out strategy for five-year plan, ensuring alignment with departmental, organizational, and user goals for learning management.
  • Conducted user testing using paper prototypes, focus groups, and card sorting to design user interface and learning content strategy, ensuring alignment with business and user goals.
  • Designed and delivered comprehensive training program to business units on managing their respective sections of the LMS, including content strategy, user interface, and maintenance.
Increased eLearning course offerings from 1 to 77 in five years
  • Developed strategy and design for conversion of over 65 instructor-led courses to eLearning formats, resulting in a 3-year savings of $325,000.
  • Developed strategy and asset library for course templates, wireframes, and SCORM compliance.
  • Designed 65 eLearning courses and templates using Captivate, Camtasia, and Raptivity, and managed the development of remaining 12 courses.
  • Designed self-service eLearning program, enabling users in the business to create their own eLearning, greatly reducing contractor costs, vendor costs, and use of CLD resources.
Maureen Barlow Design (A Web Development Firm)
Principal Designer and Owner		 April 2002 - October 2005
Boston, MA
Provided Web development and design consulting to small companies, artists, and sole proprietorships.
Developed Internet strategy and presence
  • Consulted with businesses and artists to provide needs analyses and two-year Internet plans.
  • Conducted user surveys and competitive analyses to inform Web content strategies and designs.
  • Developed site maps, graphics, and wireframes, and used hand-coded HTML, CSS, and scripting.
Reed Elsevier, Inc. (A British-Dutch Publishing Company)
Webmaster, Corporate Intranet		 June 1999 – April 2002
Newton, MA
Entered the Web industry after working as a scientist to evaluate, recommend, and develop program for Microsoft MSDN and TechNet subscriptions throughout global business units. Promoted to Web developer position in intranet group within one year.
Designed and developed “Technology Zone” of global corporate intranet
  • Consulted with global business units in a variety of publishing fields to identify needs for content on global intranet, with immediate goal of eliminating departmental siloes and increasing collaboration.
  • Designed and developed technology section and departmental presence on corporate intranet.
Coordinated and streamlined Microsoft technical subscription process
  • Maintained global software licensing requirements for all subscriptions throughout organization.
  • Redesigned software distribution process, resulting in savings of 25% on yearly subscription costs.

Education
Master of Science Candidate, Human Factors in Information Design
Bentley University		 Expected August 2012
Waltham, MA
Bachelor of Science, Zoology
University of Rhode Island		  
Kingston, RI

Professional Associations
  • Usability Professionals Association (UPA)
  • Human Factors and Ergonomics Society (HFES)
  • The eLearning Guild

Professional Speaking Experience
  • DevLearn 2011, Las Vegas, NV (November 2011) — Upcoming Session: "User Interface Design for Your LMS"
  • DevLearn 2010, San Francisco, CA (November 2010): “Learning, Learning Everywhere: Organizing Your Learning Content for a Learning Management System”
  • eLearning Guild Annual Gathering, Orlando, FL (March 2009): “Dealing with Difficult SMEs”